Type: Page Based Responsive Redesign
Fluid has a long standing relationship with Chico's and from that we were able to propose a new kind of consulting engagement. The deliverables for this project are less of final designs and more of a spark to ignite a full responsive redesign in the coming months. The ultimate goal will be to test these design and use them as a starting point for the complete redesign.
The project kicked off with an intense two day working session with the client in our office doing ad-hoc competitive analysis, whiteboarding, sketching and requirements gathering for an improved navigation and new product detail page.
This project is on going.
Favorite Aspect: Innovative Attribute Selection
Role: Interaction Designer
- Interactive Prototype
- Responsive Prototype
Working Session Whiteboard
Worked directly with the client and the a team during two full day intensive working sessions to determine the main goals for the PDP and navigation structure.
After completing the working session I took the concepts and business goals that we established and turned them into designs.
Turned sketches into interactive prototypes to test usability of interactions in a responsive environment.